LIL CAMERON
Copywriter, UX Writer, Author

I'm an award-winning freelance writer who loves to create accessible, beautiful, customer-focused copy, often in the digital environment.

I've written for some of New Zealand's most beloved brands, largest corporate businesses, and the best up-and-coming SME and startups.

I work primarily on large-scale digital projects such as enterprise-level websites, creating digital tools, and UX copy, but I also love to write eDM campaigns or suites of letters. They all involve the skill of putting the reader first, and writing not what your brand wants to say but what your customer needs to hear.